About us
FoxCrave was created with a simple intention — to bring foxnuts back to their most honest and refined form.
Our roots lie in Darbhanga, Bihar, a region long known for cultivating some of India’s finest phool makhana. For generations, local farming communities here have nurtured this crop with patience, skill, and deep respect for the land. We draw inspiration from this heritage, working closely with locally sourced produce and responsible practices that support small farmers and preserve traditional knowledge.
At FoxCrave, we believe good food doesn’t need excess. Every step — from sourcing to gentle roasting — is guided by balance and restraint, allowing the natural character of the foxnut to remain intact. We focus on clean ingredients, thoughtful processing, and flavours that enhance rather than overpower.
Designed for modern lifestyles yet rooted in tradition, FoxCrave represents a quieter approach to snacking — one that values quality over quantity, intention over trends, and authenticity above all.
This is mindful snacking, shaped by where it comes from
Our Philosophy
At FoxCrave, we believe that food should be honest, balanced, and thoughtfully made.
In a world driven by excess, we choose restraint — allowing ingredients to speak for themselves. Our approach focuses on careful sourcing, gentle processing, and flavours that respect the natural character of phool makhana rather than overpower it.
Every decision we make reflects patience and intention, from supporting local farming communities to crafting snacks suited for modern lifestyles. Because mindful snacking isn’t about trends — it’s about trust.
FoxCrave is our way of reimagining foxnuts.
Founders
The people who brought FoxCrave to existance
Saurabh Kumar
Founder & CEO
Saurabh founded FoxCrave with a clear vision — to build a brand rooted in authenticity, balance, and respect for origin. Guided by a belief in thoughtful sourcing and refined simplicity, he leads FoxCrave’s journey from farm to final product, ensuring every decision aligns with the brand’s values.
Saras Kumar
Co-Founder & Managing Director
Saras oversees the strategic and operational direction of FoxCrave, bringing structure and intention to how the brand grows. With a focus on long-term sustainability and quality, he ensures that FoxCrave remains true to its purpose while evolving for modern lifestyles.